Big Changes To Your Google Adwords Text Ads – Expanded Ads
This is a big change and brand new so you have the opportunity to use this now before you local competitors do.
Get double your benefits displayed within your bigger Ad, better click through rates (CTR) and higher Quality Scores.
Here is the full article…http://www.wordstream.com/blog/ws/2016/05/25/google-expanded-text-ads
This will take some work amending your Ads but well worth it. Split test your new Ads against your current Ads and note your click through rate.